So you want to advance your Social Media Management career in the Miami job market?
All over the world, social media has quickly established itself as one of the most cost-effective, rapid, and efficient forms of communication. Businesses are quickly understanding that it is foolish not to take advantage of these extremely widespread and often free networking platforms. South Florida’s businesses know that there is much more to Instagram than their amazing views of the beach, and much more to tweet about than the notorious Miami traffic. A good social media manager in South Florida is a hot commodity- the ever-expanding technical community is vying for individuals who are specially trained in this skill set. Social Media is rarely outsourced, therefore many companies in South Florida that wish to utilize this tool choose to hire in-house specialists to represent them across all social media channels. Miami, Ft. Lauderdale, Boca Raton, and Palm Beach are home to thousands of interesting businesses and as a result, there are many unique opportunities available here. Sites like Twitter and Instagram are an all-access pass to a global network of users and having in-depth knowledge of how to utilize these virtually costless channels makes a Social Media Manager one of the most popular digital marketing positions in South Florida.
Salaries for Social Media Specialists are competitive in the Miami area.
Miami is a large and easily affordable city where Social Media is extremely popular. You can relax on the beach with cash in your pocket, and even check into work anywhere you go with your smart phone. Check out the list below of different positions on a Social Media team member salaries we typically see when recruiting for our clients. Keep in mind your experience level with social media will determine your salary, so we’ve listed rough annual salary ranges.
Salaries across Miami’s in-house Social Media teams:
| Position | Low Salary | High Salary |
| Social Media Copywriter | $25,000 | $45,000 |
| Social Media Specialist | $35,000 | $50,000 |
| Online Community Manager | $45,000 | $60,000 |
| PR/Brand Manager | $40,000 | $70,000 |
| Social Media Strategist | $45,000 | $80,000 |
| Social Marketing Manager | $60,000 | $90,000 |
| V.P. of Social Media | $90,000 | $140,000 |
Agency specific Social Media roles and their salaries:
| Position | Low Salary | High Salary |
| Client Coordinator | $35,000 | $70,000 |
| Social Media Consultant | $50,000 | $90,000 |
Ready to make a move to a new job in the Social Media industry?
The team at Sherlock Talent can help you find your new happy place in the world of Social Media.
Improve your knowledge & network to increase your value.
The magic of Social Media lies in human nature’s instinctive self-branding. Millions of people represent themselves for free on social media every day, but someone who understands how to effectively represent a brand on various channels is able to earn a great living doing this. It is important for a Social Media Specialist to personally remain active on every relevant social media network and use the knowledge they gather to manipulate each site to the company’s advantage. Each platform has unique intricacies that an effective social media manager must figure out and utilize to reach maximum audience engagement. Creativity, communication skills, and a deep understanding of relevant cultural factors are some of the qualities needed to effectively manage a company’s social media.
Here are some Social Media focused networking groups & events around Miami.
| Social Media 305 | Social Media on Meetup.com |
| Miami Social Media & Web Marketing Group | Social Media on Eventbrite |
| Social Media Marketing Network | Social Media Week Miami |
Due to Miami’s large size and diverse community, there are a plethora of networking opportunities in the digital marketing field. Attending events and meeting industry professionals are some of the best ways to expand both your network and your knowledge in order to become a more valuable Social Media expert.
If you’re looking for a new opportunity check out the open positions on the SherlockTech job board. You can also sign-up for the newsletter to get updates on new events and hot positions as a more passive way to stay in the loop. If you don’t see what you’re looking for but are eager to find something please call us at 305-651-6500 and tell why you’re awesome so we’ll keep you at the top of our list as new jobs in Social Media become available around Miami.
